
Nestle Business & Industry Channel Seals Business Partnership with SONNETS
B&I account base is fast-growing in Cebu as more and more industrial companies are operating in Mactan Economic Processing Zones (MEPZ) 1 & 2.
Nestle FoodServices’ presence in almost all of the companies is reinforced/highlighted by an Exclusivity Agreement with one of the key players in the industrial canteen business - Sonnets Food & Catering Services.
Sonnets Food & Catering Services is currently operating 24/7 in 8 industrial canteens – feeding thousands of employees in major electronics companies in MEPZ1 & 2. Sonnets is projected to generate P475,000 worth of sales per month – a total of 5.7M pesos for the duration of the one-year contract.
As part of the Business Partnership, the B&I Channel is set to run in Sonnets outlets nationwide and localized consumer promotions to drive coffee, beverages, milks and culinary. Nestle shall also extend the B&I Rewards Program to Sonnets to drive sell-in and usage of Nestle products.